Analysis in total
| Number of leaflets | 10434 | |
| Pictures of standing party leader | 745 | 7.14% |
| Mentions of standing party leader | 634 | 6.08% |
| Contains party logo | 3767 | 36.1% |
| Pictures of opposition of party leader | 601 | 5.76% |
| Mentions of opposition of party leader | 607 | 5.82% |
| Squeeze messages | 623 | 5.97% |
| Graph included | 610 | 5.85% |
| Number of leaflets per style i.e. newspaper, leaflets | ||
|---|---|---|
| Leaflet | 3609 | 34.59% |
| Letter | 375 | 3.59% |
| Magazine | 40 | 0.38% |
| Newsletter | 301 | 2.88% |
| Newspaper | 116 | 1.11% |
| CV | 12 | 0.12% |
| Survey | 30 | 0.29% |